How to create a blog
is an issue that many new webmasters are meeting. And this guide will talk about all this!
In fact, creating a blog is one of the best things to do nowadays. Whether you have a small business, an online store or want to do something new, blogs can bring you many benefits:
Personal growth. Many people create a blog to express their ideas and deepen their knowledge. A well-established blog can showcase your skills and expertise whenever you are looking for a job or self-employment.
More people will know your brand. If you run a business, big or small, brand awareness will be an important part of the journey. With the right approach, a blog can take your business to new heights.
Blogs have the potential to become a user acquisition platform. When it comes to attracting new users, many acquisition channels require you to invest a lot of money (for example, Google Ads). While the growth of a blog can take a long time, once traffic starts to grow, you’ll have a strong platform that can drive new sales and improve conversions.
Increased visibility in search engines. Blogs are one of the best ways to make the most of organic search. Remember that maintaining a constant flow of traffic is an essential part of any online project!
Although it requires dedication, time and good preparation. But the very fact that you are looking for how to start a blog means that you are on the right track!
In this article, we’ll cover everything you need to know to create and grow a successful blog that generates a steady stream of organic traffic from:
- Which blogging platform is best for a new blog?
- How to choose the right web hosting?
- How to set up your blog and succeed.
- How to start a blog (in 6 simple steps)
- 10 best blogging tips that will work well
- Why should you create a blog
How to start a blog (in 6 simple steps)
The process to start a blog can be divided into 6 steps:
- Choose a base for your blog;
- Choose a blogging platform;
- Find a web host;
- Register a domain name
- Setting up the blogging platform
- Publish content and watch the growth of the blog.
We will detail them more and we will provide tips that will make your blog stand out from the rest!
Step 1: Choose a base for your blog
If you’re managing a project or company, creating blogs about the services, products, and goals of the business is an excellent approach. In this way, you will attract people who are really interested in what you are doing. A win-win for all!
If you want to create a blog as an individual, you have a wider choice of options. A world full of possibilities surrounds you. From travel, technology, news to food, music, shoes, many things you can choose as the main subject of your blog.
As this is one of the most important steps, try to avoid rushed decisions. Take the time to research your options and find a base for your blog will be much easier!
Although in the end, your best bet is to write about something you like. When you do something that you like, the results are always better. And your audience will notice it without a doubt.
If you do not know what to blog about, do not give up. The most successful blogs have tried many approaches and topics before reaching their goal.
Our best advice is to dive deeply and never look back!
Step 2: Choosing a blogging platform
The next step is to choose the platform on which you will do all the work. Since blogs are primarily content, you should consider using a content management system (CMS).
Choosing a CMS as a blog platform will allow you to:
- Set up a blog without coding knowledge.
- Publish and easily create new content.
- Focus more on writing than on technical aspects.
- Easily add new features using plugins and modules.
- Find a beautiful website design from a huge library of free themes.
In addition, content management systems have gained some popularity. They feed a large part of all the websites around the world.
As you can see, there are many. Some suitors are ahead.
Without further ado, the three main blogging platforms we recommend are:
Let’s look at each of these platforms in detail to find the right choice for your blog.
With the title of the most popular CMS in the world, WordPress is a solid platform to start your blog. It is extremely easy to configure, use and requires no coding knowledge!
In fact, we use WordPress to feed our blog and tutorial platforms here on WordPress Department.
|Beginner friendly.||Frequent updates|
|Huge library of plugins and free themes.||Requires maintenance from time to time.|
|Easy SEO and management SEO.|
Joomla is another open source platform that powers many blogs around the world. It is also one of the biggest competitors of WordPress.
The configuration of the CMS is fast and you can escape without having any knowledge of coding. Some even claim that publishing content is easier with Joomla than with other platforms. But you can judge that for yourself.
With an extensive collection of free plugins and extensions, Joomla is a reliable platform for starting any type of blog.
|Friendly beginner||Less flexible than WP or Drupal.|
|Intuitive administration dashboard.||Had security breaches in the past.|
|Multilingual (more than 70 languages).|
One of the most advanced content management systems, Drupal occupies a place in the choices at the heart of every web developer.
It offers some of the highest customization options for implementing complex features. Although you must know how to do it.
If you like coding and want to have a very flexible blog, Drupal is the perfect partner!
|Developer oriented.||Hard to learn.|
|Possesses the potential to add complex functions.||Requires technical expertise|
|Flexible and secure.||Small community|
Step 3 : Find a web host
When it comes to choosing a blog hosting platform, a few points need to be taken into account:
One of the best places to launch your first website or blog, shared hosting can be compared to public transportation or a student dormitory.
It hosts several websites in a physical server. All resources (such as disk space, RAM, bandwidth) are shared between each site from a single pool.
The servers are perfectly optimized and monitored 24 hours a day to make sure every website is up and running!
Here’s what you need to know if you plan to start a shared hosting blog:
|Affordable and easy to use.||You will share server resources with others.|
|The availability and updates of the server are managed by the host||Limited configuration options|
|Live customer support 24/7.||No root access.|
|One-click installation of the blogging platform.|
Aimed at business owners and large-scale projects, Cloud Hosting aims to provide the power of a virtual server while maintaining the simplicity of shared web hosting.
It is a solid and reliable platform to launch a blog, because you will have a lot of resources to manage the traffic that awaits you.
In addition, all resources are dedicated to you and no one else, so you have plenty of room for continued growth.
|Dedicated resources and IP address.||Higher price compared to other solutions.|
|Live customer support 24/7.||Limited configuration options|
|Resources entirely dedicated to you.||No root access.|
|One-click installation of the blogging platform.|
|Can be upgraded from shared hosting.|
VPS, abbreviation of a virtual private server , is a unique solution that brings more freedom and control.
Although you are not familiar with server management, this solution can be a bit tricky.
If you only want to create a blog, choosing another solution would be better.
But if you plan to get involved and start many different projects, having a virtual server will allow you to create the perfect environment.
|Give root access.||Requires technical knowledge|
|IP and dedicated resources.||Server management skills are essential.|
|Offers the greatest flexibility among all solutions.||Not managed|
|Give you more control.||A bit difficult for learning|
|Ability to modify server-side settings.|
Step 4: Register a domain name
Every website has an address, as does your blog. Choosing a domain name is an easy method.
You can also buy them separately using domain verification tool . Enter the domain of your choice in the search bar and you will see all available options.
You can get popular domain extensions for as little as 99 cents in the first year! They understand:
- .X Y Z
Step 5: Setting up the blogging platform
Once your web hosting and your domain name are ready, you are two steps away from the goal.
As we have defined three platforms to start your blog.
Step 6: Post content and watch the blog grow
Hurray! You now know how to create a blog using three of the best CMS platforms.
The rest is to choose the one you will use to create your blog. Personally, we are big fans of WordPress.
Because content management systems allow you to create new articles without much effort, you need to focus primarily on creating quality articles.
Considering that it usually takes at least two weeks before new publications start showing notable results in the search engines, the sooner you start, the better.
Ideally, we want our blog to generate traffic and grow over time. To achieve this, you must be willing to work hard.
That’s why we’ve prepared 10 best tips that will show you how to create a blog and succeed!
best blogging tips that will work well
No matter what you do, it’s essential to have a well-laid plan. Not only will this make your work and your results more effective, but will also give a clearer vision of your goals.
Most blogs generate new users through organic traffic. And the best way to do that is to publish quality articles. Therefore, you must remember a golden rule:
Learn basic SEO
While search engine optimization may seem tricky, it’s actually one of the best skills you’ll need to acquire before starting a blog.
A good SEO can put you ahead of the competition while ensuring that your content remains relevant and remarkable.
Here are some of the best resources to learn SEO:
- 30 of the best SEO WordPress tips .
- Search Engine Optimization (SEO) Starter Guide by Google .
- How to learn the latest SEO practices (and stay sane) .
Do keyword research
Ideally, your blog posts should target keywords and phrases searched by users when using search engines.
Pumping content without proper keyword research is like shooting in the dark. You could hit something, but you do not know exactly what.
Understanding the keywords, their search volume and the content that is currently the highest can give you a good idea of the search intent. Once you know this, creating a strong blog post will be much easier.
For example, here is the development of our tutorial blog based on the number of organic keywords.
The statistics in our tutorial blog show that organic keywords and the amount of traffic are closely related!
Therefore, keyword research is an important task that everyone must study.
Fortunately, there are a lot of free tools and resources that can help you. Here is where you can start:
- How to use Google Keywords Planner .
- Google Trends (allows you to track changes in the popularity of phrases and search terms).
- Answer the Public (see which questions and queries are the most common in a search term).
- KWFinder (free tool that allows you to see search volumes and other useful statistics).
Research your competitors
New blogs may have trouble defining the right direction. Although it’s always easier with a good example in front of you.
Finding the best performing blogs in your field is a great way to find new ideas for your own site.
First, gather a list of 5 to 10 blogs or websites that work very well in your field. Then use tools like SimilarWeb to generate a report.
Although the free version provides limited statistics, you can still see statistics such as the top 5 organic and paid keywords. Once you have completed the research, you should have a much clearer view of your blog content.
Create a content plan
Take a simple spreadsheet and write down article ideas. Start with larger topics and make your way to more specific branches. If you are experienced in a particular area, give it priority.
Notable results will not come right away, so discipline will be your new best friend. Try to set deadlines for publishing articles and monitor your overall progress.
Aim to find the ideal balance between quality and quantity. Then, stick to your plan and leave some time to have your fruit.
Set up social media platforms
Stand out online is an important thing, especially if you start a blog alone. So social media platforms make this task much simpler.
First, they will increase user engagement. You can inform users of new articles, plans, and updates.
It’s also an amazing way to get to know your readers. A crucial mistake that many new projects make is to ignore their audience and their needs.
But with Facebook and Twitter profiles in place, you can directly receive feedback from your readers. And as you grow, you may encounter serious business offers or similar opportunities.
Depending on the content you produce on your blog, social media platforms can even attract new readers. It’s not just about bringing your current audience together. As people share your content, more and more people will be tempted to see it.
Make publications as a guest
Once you have started your blog, one of the most difficult tasks will be to point it out among other blogs. Many competitors will prevent you and you will need a lot of time to achieve the best results from Google.
However, there are many ways to make this task less difficult and to publish as a guest is one.
Publishing as a guest is a practice that many bloggers, writers and business owners do regularly.
The basic idea is to post content with a link to your blog on another site. The biggest benefits you will enjoy are:
- Improve SEO through links from other sites.
- A slight increase in direct / organic traffic.
If it’s something you want to try, check out this in-depth case study of Ahrefs on blogs .
Implement Google Analytics
Monitoring your traffic is an essential part of creating a successful blog.
The knowledge of your audience and what they want from your site will put you forward.
And the best tool to take care of this job is Google Analytics. It locates your visitors, their habits, various social measures and more.
What is really wonderful is that this software is totally free! This means that every webmaster can easily find more information about their visitors.
If you plan to create a blog with WordPress, our detailed guide to setting up Google Analytics is exactly what you need.
Submit new content to Google
Thousands of new websites are created every day. And the number of new posts and articles must be several million.
With all these actions in progress, Google and other search engines can take a long time to index your new content. But you can take a shortcut to speed things up!
Adding your site to Google Search Console will allow you to:
- Monitor the performance of your blog.
- Receive alerts in case of errors on the site.
- Use various test tools.
- Access in-depth learning materials.
And more importantly, you can submit new blog posts and force Google to explore them.
If you want to achieve the best results of Google search, you must take backlinks seriously.
In fact, this is one of the most important ranking factors that Google takes into account when evaluating websites.
While new blogs focus on producing content and improving existing pages, there comes a time when you have several primary content items.
More often, even the highest quality content may not see the light of Google’s SERPs if you are not working on your backlink profile.
Fortunately, there are many ways to do it. Here are some good resources to start:
Patience is the key to success
One important thing to remember: creating a blog is a long-term investment. As with any new activity, you will need effort and time to achieve remarkable results.
Above all, it will take time before Google begins to recognize the existence of your blog. Many SEO experts say it takes a while before your content starts to make an impact (also known as Google Sandbox ).
So, if you really want to succeed, you have to be patient. Hope everything will be fine, but get ready for the worst, and you’ll probably get there.
Why should you create a blog
Whenever you do something new, the first question to which you should find the answer. Why?
Once you discover the reasons, the whole process will become much more enjoyable. And you could learn some new things along the way.
Here are some ideas to get you started:
You will create basic knowledge. To create quality blog posts, you need to study your surroundings and search for many new areas. During this process, you will collect valuable knowledge that can help you in the future. Who knows, you might just find ideas important enough to start your own online business .
It’s a great way to express your ideas. Have you ever lived these days when a lot of great ideas are coming in, but there is no way to act? Well, if you start a blog, it’s more or less supported. Share your ideas and opinions with everyone around the world!
You will create a consistent traffic flow. Many new projects and businesses often struggle to find an audience to present their ideas or products. This can lead to slow growth. But with a blog in place, you can generate valuable traffic and convert it into customers or potential users!
New opportunities will arise. Although the course may be a bit difficult at first, once your blog starts to grow, you will come across many new opportunities. As you establish your online presence, more and more people will join your circle. And you could become the next big expert in your field!
Show the world what you want to do. Even in this era of modern technology, the written word remains the most effective way to get your message across. If you run a side project, launching a blog can be the best way to showcase your achievements to the world. Thanks to the power of the internet, you can reach every corner of the world instantly!
Become the next big influencer. Each new blog article brings you closer to greatness. If you have a lot of expertise in a particular area, blogs will help you position yourself in the market. Build an audience, build new relationships, present your ideas and break all boundaries!
Work to achieve a dream. Nothing is better than the feeling of moving towards a goal or goal. Often, we end up not knowing because we are just not trying. If you are passionate about something, creating a blog will give you the perfect environment to start working for your true passions.